The team at SurfStreet.com loves the neighborhood at the intersection of media and commerce. There is no more vibrant, challenging or rewarding place to be.
Mission Statement - Step 1 Companies evolve - so do their Mission Statements. And, we're not talking about the kind of mission statements that we saw on the wall at every dot com media company in the late 90s. We're talking about the kind of mission statement where the consistency and passion becomes the rallying cry for every employee. For this to be the case, the first step is to audit the market, buyers and competition you uniquely face. After all, at SurfStreet, we know the neighborhood.
Go To Market Offerings - Step 2 Clarity in the Mission Statement allows you to prioritize products and services and better understand how to package. SurfStreet.com helps you see the forest for the trees in terms of how to package in a way that truly differentiates and advantages. It comes from our team's experiences on both the buyers and sellers side of the desk.
Team Development - Step 3 You've got a Mission Statement that has clarity and every employee knows and believes in what you're trying to accomplish in the marketplace. You've got some key players who could use some perspective and training. You've got some players who are perhaps not best suited to the go-forward strategy. SurfStreet.com works with you to evaluate the staff, identify areas where change is important and play a key role in the recruiting process to bring in new, core members of your team.
